DETROIT—Cadillac today revealed the new 2025 OPTIQ, a reimagination of what entry to Cadillac luxury can be. OPTIQ will bookend the EV portfolio while remaining true to Cadillac’s brand promise in a competitively priced luxury SUV. Building on the momentum of LYRIQ, OPTIQ will launch with several segment leading features adding to its purpose and distinction.

“Cadillac has always defined American luxury, and OPTIQ is an example of how our bold innovative spirit is propelling us into the EV future,” said John Roth, vice president, Global Cadillac. “Over the past five years, Cadillac has welcomed approximately one million new customers³ to the family globally, while our percentage of younger buyers has increased 5% in the U.S.⁴. OPTIQ will be an important gateway to attract luxury EV intenders to Cadillac as we look to offer a fully electric portfolio by the end of the decade.”

OPTIQ will have a global footprint, selling in over 10 regions including Europe where it debuted this week.  “As part of Cadillac’s all-electric entry into Europe, we are excited to host OPTIQ’s debut in Paris. We look forward to providing European specifications and opening sales for OPTIQ later this year,” says Jaclyn McQuaid, President and Managing Director of GM Europe.

Thrilling yet agile performance

OPTIQ will launch in standard dual motor AWD form contributing to a fun and athletic drive experience. The 6-inch shorter wheelbase (compared to Cadillac LYRIQ) results in a more agile architecture.

“With near-instantaneous torque, OPTIQ delivers a unique and spirited driving experience. Our Drive System allows us to package enough muscle into a smaller package to provide a thrilling performance, delivering a sensation of isolated precision,” said John Cockburn, Chief Engineer.

OPTIQ’s exceptional aerodynamic performance enables its Cadillac-estimated 300-mile driving range¹ in the U.S. The GM propulsion system, along with the use of low rolling resistance tires also plays an important role in the impressive range of the vehicle. Several innovative solutions, such as a vented rear spoiler, diffusers, and other sculptural elements enhance aerodynamics at the rear of the vehicle without compromising the striking SUV vehicle design.

• In the US, OPTIQ includes an 85-kilowatt-hour battery pack with a standard dual motor all-wheel drive propulsion system that offers up to the Cadillac-estimated 300 horsepower and 354 lb-ft of instant torque.
• At full charge, OPTIQ offers a Cadillac-estimated 300 miles of range and DC fast charging in the US can add up to 79 miles of range in about 10 minutes⁵.
• Regen On Demand⁶ -- A driver-controlled braking feature that allows the driver to slow down or stop the OPTIQ with a dedicated, pressure-sensitive paddle located on the steering wheel.
• One-Pedal Driving allows the driver to slow down and stop the vehicle using only the accelerator under most driving conditions. The system also converts kinetic energy from the OPTIQ’s forward momentum into electricity, which is stored in the battery pack for future use.
• OPTIQ gives drivers the opportunity to switch between several Drive Modes, including Tour used for everyday driving, Sport for enhanced road driving and improved steering, Snow/Ice to prevent wheel spin and My Mode which personalizes the driving experience including braking responsiveness, enhanced steering feel.

Unique design detailing

OPTIQ offers a sporty and youthful persona to the Cadillac EV portfolio.  Seamlessly blending sophisticated surfacing and technology, the OPTIQ silhouette masterfully balances the visual agility of a fastback with distinctive Cadillac crossover EV styling.  Ambitiously proportioned wheels and tires pushed out to the corners of OPTIQ emphasize the athletic character and size of the vehicle.

Other unique exterior design details include:

• Roof Encompassing Glasswork: The fixed-glass roof enables a seamless transition from glass to sheet metal.
• Black Crystal Grille: OPTIQ’s signature black crystal grille incorporates the Cadillac vertical signature and includes a laser-etched pattern within the grille that offers an understated, high-tech feel.
• Rear-Quarter Panel: OPTIQ’s rear quarter panel window design is achieved through a Cadillac-first precision pattern in acoustic laminate glass. The graphic pattern is found throughout OPTIQ and aligns with the Mondrian crest in a nod to classic Cadillac styling.

Customer-focused tech and interior

The interior cabin experience was designed to be high tech, welcoming and connected. OPTIQ packages interior spaciousness and luxury into a comfortable suite. Illuminated décor and embellishments add to OPTIQ’s unique interior interpretation of Cadillac luxury, while the suite of in-vehicle technology features creates an intuitive experience.

“OPTIQ’s bold design leverages the Cadillac standard for luxury while remaining youthful, sporty, and innovative. It’s expressive detailing, integrated technology and welcoming interior gives drivers a true immersive experience.” said Bryan Nesbitt, executive director, Cadillac Design.

A focus on innovative materials and a new approach to material application and placement creates the most progressive Cadillac interior.  OPTIQ’s patterned accent fabric is woven from yarn made from 100% recycled materials. OPTIQ’s PaperWood veneer is made up of equal parts of tulip wood and recycled newspaper.

The OPTIQ interior experience also includes:

• Segment best in cargo capacity and second-row spaciousness.
• A 33-inch diagonal advanced LED display with 9k resolution projecting over one billion colors.
• In the US, Super Cruise driver assistance technology⁷ will be standard (3 years connected service) enabled by high-definition GPS mapping, driver attention system, lane changing capabilities and steering wheel light bar. The technology will be available in Europe after it receives the required approvals.
• Advanced radar, camera and ultrasonic sensor technology integrated throughout OPTIQ will help provide customers with enhanced views, sensing and monitoring of their surroundings in a variety of everyday driving scenarios.
• Standard safety and driver assistance technologies⁸ includes adaptive cruise control, Blind Zone Steering Assist, Enhanced Automatic Parking, Forward Collision Alert and several others.
• Google built-in compatibility⁹ infotainment experience, featuring Google Maps and Google Assistant.
• Standard 19-speaker AKG Audio System with Dolby Atmos; supports 3D Surround Technology, consisting of custom-tuned speakers and amplifier content, providing an undistorted, nuanced listening experience.

OPTIQ will offer two distinctive trims --Luxury and Sport enabling the customer to choose a vehicle that matches their own personality and preferences. Pricing in the US, starts at estimated $54,000¹⁰, including destination charges, excluding tax, title, license, and dealer fees. Dealer sets final price.

Production of OPTIQ will begin late fall.

Visit www.cadillaceurope.com for more information.
 

¹ GM-Estimated range based on development testing and/or analytical projection consistent with SAE J1634 revision 2017- MCT and subject to change prior to production. Actual range may vary based on several factors, including temperature, terrain, battery age, loading and how you use and maintain your vehicle. Europe range will be announced later in the year.

² Behind 2nd row seats. Cargo and load capacity limited by weight and distribution.

³ Source: GM Internal Source

⁴ Source: PIN Data

⁵ Actual charge times will vary based on battery starting state of charge, battery condition, output of charger, vehicle settings and battery temperature. See the Owner’s Manual for your vehicle and charger for additional details & limitations.

⁶ Feature may be limited when the battery temperatures are extremely cold or hot or when battery is near full charge. See Owner’s Manual for details.

⁷ Always pay attention while driving and when using Super Cruise. Do not use a hand-held device. Requires active Super Cruise plan or trial. Terms apply. Visit cadillac.com/supercruise for compatible roads and full details.

⁸ Safety or driver assistance features are no substitute for the driver's responsibility to operate the vehicle in a safe manner. Read the vehicle Owner's Manual for important feature limitations and information.

⁹ Google built-in services are subject to limitations and availability may vary by vehicle, infotainment system and location. Select service plan required. Certain Google actions and functionality may require account linking. User terms and privacy statements apply. Google, Google Play, and Google Maps are trademarks of Google LLC.

¹⁰ Estimated MSRP in the US excludes tax, title, license, and dealer fees. Dealer sets final price. Final US MSRP to be announced at a later date. Europe pricing to be announced at later date.